Global Review


Gain insights into established and emerging international student recruitment markets with the Hobsons Global Review. Find out about the perceptions and behaviours of prospective international students as they research their international study options.

Learn more about students in key markets

With the findings of the Hobsons Global Review 2007  you can explore the opinions, aspirations and motivations of students from 10 key recrutiment markets, including:

  • China
  • India
  • Nigeria
  • Pakistan
  • Malaysia 

Comprehensive student intelligence

Our wide-ranging questionnaire, completed by over 11,500 prospective international students covers subjects such as:

  • How many universities students research before deciding where to study
  • When they start planning their overseas study
  • What communication channels they use to source information
  • Their expectations of a UK university
  • Why they might consider the US or Australia rather than the UK

Research for effective marketing planning

The Global Review will enable you to:

  • Plan and implement a global marketing strategy based on robust intelligence
  • Tailor your marketing campaigns to students in your key target countries
  • Sense-check your existing activities

The Hobsons Global Review 2007 survey findings are available now - get in contact to find out the results.

For more information please contact:

Rebecca Avery

Rebecca Avery// Higher Education Marketing Manager
Tel: 020 7958 4939
E-mail Rebecca Avery

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Bespoke global research

We offer a range of additional research options, including bespoke analysis of the Global Review data and brand new research.

Hobsons’ research clients

Over 60 HE institutions and policy organisations use Hobsons’ research to inform their policy and strategy, including:

  • The University of Brighton
  • The College of Law
  • Department for Education & Skills
  • The University of Hull
  • Imperial College
  • The University of Manchester
  • The University Nottingham
  • Qualifications and Curriculum Authority  

 

Unparalleled access

Our global network gives us unrivalled student access. In 2007, we researched the opinions of over:

  • 12,500 UK school and college students
  • 11,500 prospective international students

 

Our partners

We have conducted and delivered research projects in partnership with a range of key organisations operating in the student marketplace. More//